WEED’D DROP01
by WEED’D
- Designers: SIMONE BONANNI, MADDALENA CASADEI, VALERIO SOMMELLA
- Collaborators: PAOLA BOMBELLI, ANDREA CAMPESATO, MATTIA COSSI, GUIDO DAL PRÁ, MATTIA GREGHI
- Website: WWW.WEEDD.IT
For this first drop WEED'D asked three of them to design their own personal versions of a bong: Simone Bonanni himself, Valerio Sommella and Maddalena Casadei.
WEED'D is the newborn Milanese brand that offers smoking design objects, designed in Italy and produced in limited quantities by traditional manufacturing companies located throughout the country.
WEED'D does not perceive the act of smoking as an opportunity to get high, but rather as a chance to slow down, relax and take a break from the hectic pace of modern life, thus attempting to challenge the traditional narrative associated with cannabis use.
Born in 2022, as a spin-off of WOOD'D, WEED'D enjoys a community of professionals from the Milanese creative scene. Led by Simone Bonanni, Design Director of the project, they all share the conviction that a different approach to the theme is more than necessary and that Good Design could be the key.